{"id":2870,"date":"2022-12-12T10:57:58","date_gmt":"2022-12-12T10:57:58","guid":{"rendered":"https:\/\/wpstories.wpstore.it\/?page_id=2870"},"modified":"2023-01-09T09:09:45","modified_gmt":"2023-01-09T09:09:45","slug":"filson","status":"publish","type":"page","link":"http:\/\/wpstories.wpstore.it\/en\/filson","title":{"rendered":"Filson"},"content":{"rendered":"<h3 class=\"wp-block-heading\">Filson 1897: the American heritage workwear and outerwear<\/h3>\n\n\n\n<p class=\"has-medium-font-size translation-block\">Everything started with the Great Klondike Gold Rush in 1897, with the production of goods  to outfit the thousands of fortune hunters who were stampeding into Seattle, headed north. In that era, clothing wasn't a matter of choice, but of survival: <strong>Filson<\/strong> manufactured for them garments specially designed for the frigid North and since then the brand became synonymous with reliability, quality and durability. We asked Alex Carleton, creative director of the American brand based in Seattle, to tell us the secret recipe of products that are able to last for generations. The answer has to do with consistency and reverence for history, a quality that WP and Filson share since 1986.<\/p>\n\n\n\n<figure class=\"wp-block-embed alignwide is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"WP Stories - Episode 06: Filson 1897 - the American heritage workwear and outerwear brand\" width=\"1400\" height=\"788\" src=\"https:\/\/www.youtube.com\/embed\/qVO5_JL07Ew?rel=0&#038;showinfo=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-pullquote has-text-align-center\" style=\"font-size:16px\"><blockquote><p class=\" translation-block\"><br>\"The way I would define Filson today is an American heritage brand that delivers some of the best quality in terms of product and material that you can find anywhere in the world. Anything that we produce today has to have the same level of integrity as the icons that we have in our archives.\"  <em>Alex Carleton<\/em><\/p><\/blockquote><\/figure>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1305-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"680\" src=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1305-1024x680.jpg\" alt=\"\" class=\"wp-image-2876\" srcset=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1305-1024x680.jpg 1024w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1305-300x199.jpg 300w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1305-768x510.jpg 768w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1305-1536x1020.jpg 1536w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1305-2048x1360.jpg 2048w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1305-18x12.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1702-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"680\" src=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1702-1024x680.jpg\" alt=\"\" class=\"wp-image-2877\" srcset=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1702-1024x680.jpg 1024w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1702-300x199.jpg 300w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1702-768x510.jpg 768w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1702-1536x1020.jpg 1536w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1702-2048x1360.jpg 2048w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1702-18x12.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1277-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"680\" src=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1277-1024x680.jpg\" alt=\"\" class=\"wp-image-2884\" srcset=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1277-1024x680.jpg 1024w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1277-300x199.jpg 300w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1277-768x510.jpg 768w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1277-1536x1020.jpg 1536w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1277-2048x1360.jpg 2048w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1277-18x12.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-pullquote has-text-align-center\" style=\"font-size:16px\"><blockquote><p class=\" translation-block\"><br>\"What's interesting about the WP Archives is that you can do a lot of your market research in one spot. The collections are really dynamic, there is everything from vintage brands to more current brands, multiple seasons. So you're really able to do a lot of research here and then use it, draw upon it to create and define where you're going in the future.\" <em>Alex Carleton<\/em><\/p><\/blockquote><\/figure>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1920-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"680\" src=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1920-1024x680.jpg\" alt=\"\" class=\"wp-image-2883\" srcset=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1920-1024x680.jpg 1024w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1920-300x199.jpg 300w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1920-768x510.jpg 768w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1920-1536x1020.jpg 1536w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1920-2048x1360.jpg 2048w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Filson_LOO_1920-18x12.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine001.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine001-1024x576.jpg\" alt=\"\" class=\"wp-image-2879\" srcset=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine001-1024x576.jpg 1024w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine001-300x169.jpg 300w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine001-768x432.jpg 768w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine001-1536x864.jpg 1536w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine001-18x10.jpg 18w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine001.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine004.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine004-1024x576.jpg\" alt=\"\" class=\"wp-image-2880\" srcset=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine004-1024x576.jpg 1024w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine004-300x169.jpg 300w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine004-768x432.jpg 768w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine004-1536x864.jpg 1536w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine004-18x10.jpg 18w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_Immagine004.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><a href=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_2.0_90sec.00_00_36_15.Immagine001.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_2.0_90sec.00_00_36_15.Immagine001-1024x576.jpg\" alt=\"\" class=\"wp-image-2881\" srcset=\"http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_2.0_90sec.00_00_36_15.Immagine001-1024x576.jpg 1024w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_2.0_90sec.00_00_36_15.Immagine001-300x169.jpg 300w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_2.0_90sec.00_00_36_15.Immagine001-768x432.jpg 768w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_2.0_90sec.00_00_36_15.Immagine001-1536x864.jpg 1536w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_2.0_90sec.00_00_36_15.Immagine001-18x10.jpg 18w, http:\/\/wpstories.wpstore.it\/wp-content\/uploads\/2022\/12\/WPS_06_2.0_90sec.00_00_36_15.Immagine001.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"has-text-align-center has-medium-font-size wp-block-heading\" style=\"font-style:normal;font-weight:300\">Next Story<\/h2>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" style=\"font-size:36px;font-style:normal;font-weight:600\"><a href=\"http:\/\/wpstories.wpstore.it\/en\/spiewak\/\" title=\"Spiewak\">Spiewak<\/a><\/h2>","protected":false},"excerpt":{"rendered":"<p>Filson 1897: il brand americano di outerwear e workwear per eccellenza Tutto ha avuto inizio&hellip;<\/p>","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-2870","page","type-page","status-publish","hentry","has-content"],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/wpstories.wpstore.it\/en\/wp-json\/wp\/v2\/pages\/2870","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/wpstories.wpstore.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/wpstories.wpstore.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/wpstories.wpstore.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/wpstories.wpstore.it\/en\/wp-json\/wp\/v2\/comments?post=2870"}],"version-history":[{"count":5,"href":"http:\/\/wpstories.wpstore.it\/en\/wp-json\/wp\/v2\/pages\/2870\/revisions"}],"predecessor-version":[{"id":2934,"href":"http:\/\/wpstories.wpstore.it\/en\/wp-json\/wp\/v2\/pages\/2870\/revisions\/2934"}],"wp:attachment":[{"href":"http:\/\/wpstories.wpstore.it\/en\/wp-json\/wp\/v2\/media?parent=2870"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}