Barbour

WP Story 03

Barbour: the essence of British style since 1894

The past, present and future of Barbour through the words of Chairman Dame Margaret Barbour, Vice Chairman Helen Barbour and director of Menswear Ian Bergin. Established in 1894, the brand has become a true icon thanks to its classic British look and excellent performance in all weather conditions. Its story is also the story of a long-lasting relationship with WP, celebrated today with an exclusive 40th anniversary collection.

"John Barbour thought there was a great need for very important protection. He made some research and came across this wonderful fabric, all cotton, and he had some jackets made. People were very glad of these amazing jackets that kept them dry in all sorts of conditions.
And that's how Barbour came to be."
Dame Margaret Barbour

"We have been with WP for years and they share our values. They share our outlook. They have seen us develop over the years. I mean, we have moved on amazingly far from 40 years ago and they have been with us every step of the way. They're a family business, we're a family business. It's a great synergy." Helen Barbour

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